Website Development and Complex Internet Marketing
HLC Project Overview
This is how digital marketing helped to boost brand awareness of a Turkish clinic providing hair transplantation and plastic surgery services.
Digital Marketing for a Plastic Surgery Clinic
HLC is a Turkish clinic specializing in hair transplantation and plastic surgery. It’s also a leading trichology and hair loss treatment center. The HLC doctors offer a wide range of hair transplantation and restoration services for head, beard and other parts of the body using the seamless FUE method and constantly enhancing it following the most advanced plastic surgery trends.
Our mission was to boost brand awareness and recognition in Eastern Europe increasing the number of potential customers for the clinic.
Forming digital business processes
Projects similar to HLC are of great interest for us. This where we integrate new elements into the client’s working processes digitizing their business.
In this particular case, we tried to highlight the brand’s strong points with a complex approach and take it to the leading positions in the treatment of hair problems and plastic surgery sphere.
- Website development
- Digital strategy consulting
- Internal and external SEO
- Social media marketing
- Lead management
- CRM connecting and management
Connecting Digital Marketing and Plastic Surgery
It’s not a secret that a plastic surgery and hair transplantation sphere, in particular, have a quite narrow audience. To analyze the target public, we run complex market research, identified potential competitors and used this information to develop a solid marketing strategy for HLC.
Building regional websites with an extensive structure based on a clustered semantic core became project foundation. To increase the website visibility and brand awareness, we banked on a well-planned content marketing, which helped to raise the number of potential and satisfied clients.
Make the first step toward custom digital marketing
We’re always ready to take new challenges, dive into complex projects, and make our long-term experience in marketing and IT work for the online success of your healthcare startup or clinic.
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