What SEO trends will remain important in 2018? Apparently, these factors will remain at the top of optimization merits: Traffic from social media Responsiveness and load speed Domain age, authority, and security. Speaking about the factors which were popular in 2017, not all of them will stay so relevant. The thing is that search engines actively apply neural networks to provide users with the most consistent results. seo trends of the future 2 1 1 It will mostly affect commercial websites. If your website, for example, is in the Top of cleaning services by the Czech Republic, Google will still use regional search results. When a user from Prague will want to order cleaning services, search engines will primarily show website and offices of the companies that are closer to the user’s location on the map. As for the link profile or the number of domains that refer to your website, they will also undergo certain changes: search engines will play closer attention at affiliation with the domain region: (.au–.au), (.ch-.ch), (.de-.de) and so on. You should also try to increase referral traffic as it has a great impact on the website representation and credibility in the eyes of search engines. Prime search engine optimization factors for 2018 Link profile Focus on building the link profile within your region or country. External links should be identical or related to the website topic. Select backlinks by the following domain criteria: age, PR, link profile. Use Ahrefs and Semrush applications for the quality backlinks analysis. Load speed Try to reach the green zone of the Google PageSpeed Insight tool with your website. top seo trends 2018 Use caching plug-ins, like WordPress Fastest Cache for WordPress and Jot Cache for Joomla websites. Optimize the server response speed.